I’m pretty sure that last one explains why they kept coming back to them.

These people look very tired.

My gut says there’s a 40% chance they did this themselves to try and gain sympathy. They thought Kirk would be their Horst Wessel, but public opinion never went their way. Less than a month in and they couldn’t even get Jimmy Kimmel fired. A year in and everyone finds the Kirk widow off-putting. Thanks to Candice Owens, they’re even reduce to arguing with own supporters about whether Erika Kirk and the Mossad had Charlie killed. I could see this being a last ditch effort to regain narrative control.