Years ago I was asked to make a website to educate the public and promote a campaign to bring back a formerly-declared-extinct species.
There were scientists, zoologists, researchers and volunteers in the field who did the REAL work. I had the easy part.
But when the website was launched, I received ‘thank you’ emails from all over the world. Reading all of those letters was one of the most rewarding feelings.
And the best part . . . Though it’s still a threatened species (I’m told recovery potential is strong), today there are more than 500 of these animals living in the wild.
Years ago I was asked to make a website to educate the public and promote a campaign to bring back a formerly-declared-extinct species.
There were scientists, zoologists, researchers and volunteers in the field who did the REAL work. I had the easy part.
But when the website was launched, I received ‘thank you’ emails from all over the world. Reading all of those letters was one of the most rewarding feelings.
And the best part . . . Though it’s still a threatened species (I’m told recovery potential is strong), today there are more than 500 of these animals living in the wild.